Your website most likely could generate a lot more leads than it currently does. If you’re asking yourself, “what’s a call to action”, this post is a good place to start. A call to action, or CTA for short, is marketing-speak for an image or text that urges a visitor to your website to take a certain action, like fill out a contact form or sign up for a newsletter.
We at Legal Productivity are newcomers to a growing field. Paul C. Easton and Steven Levy are two of the godfathers of online legal project management discourse, with lively, current blogs and a spirit of engagement. Check ‘em out.
Attention all ye legal peeps looking to expand the reach of their voice on the Internet. How much are you using JD Supra? I bet not enough. I have to admit, when I first saw JD Supra I had the same reaction I had to Twitter: I just didn’t get it or why attorneys would use it. Now I am [...]
Nothing theoretical, inspirational, or thought-provoking in this post, folks. Rather, let’s roll up our sleeves and look at one of the important elements of your website that a lot of folks overlook or just don’t do correctly: the meta description tag. And if you read no further, keep those descriptions to 160 characters. You’ll see why below. You know those [...]
You would think I, as a purveyor of fine web-based legal practice management and time tracking software, would say nothing but good things when it comes to people using technology and “plugging in” to the cloud. But enough is enough. Too much of anything is bad, and the way we’re all glued to our electronic mobile devices has got to change.
From the client’s perspective, getting a big legal bill long after the service was performed has the effect of feeling like a big nasty surprise. That can lead to uncomfortable discussions and, worse yet, often results in haircuts on your bill. The bigger and “lumpier” the bill (that is, the more things thrown in together), the further it is away from the time you provided the service, the more likely a discount negotiation is forthcoming.
To see if your state permits CLE Reciprocity with Florida, please check out Tim Baran’s excellent CLE Reciprocity Guide. You may also fill out a Uniform Certificate of Attendance and file it with your CLE commission within 30 days of your session. Make sure you attend the entire duration of our webinars, as CLE requirements for distance learning insist that [...]
Failing to send out bills on time can be one of the most costly aspects of a law practice. It can contribute to all kinds of practical problems, from firm-related operational issues to client communication troubles.
Think you know your legal trust accounting rules? A flat fee is **not** a non-refundable fee. Nor can you artificially front-load all of your work. You have to legitimately earn the money.
Please join us for our FREE CLE Webinar series this Thursday, September 23rd at 12PM EDT! Register for How to Work With Contract Lawyers to Save Your Firm Money, Increase Profits, and Get Your Life Back Guest Presenter: Lisa Solomon Outsourcing is the wave of the future. But it doesn’t necessarily mean sending work overseas, and it’s not just for [...]
